portfolio
about
HOBO Creative is a playful yet meaningful blend of my name, Holly Bornemeier, and a concept that speaks to my life philosophy. "Hobo" represents a sense of adventure, adaptability, and an open-minded approach to creativity and living. As a creative designer and thoughtful marketing professional, I believe in embracing change, experimenting with new ideas, and constantly evolving—much like the spirit of a wanderer. The name also hints at a journey—one where I, like a hobo, explore and navigate various creative paths to discover new horizons. It’s about being resourceful, versatile, and unafraid to venture out and explore. Ultimately, "HOBO Creative" is a reminder to stay curious, embrace change, and never stop seeking new perspectives.
experience
Freelance Graphic Designer
(August 2024–present)
Marketing Director
(August 2013–July 2024)
Graphic Designer
(July 2011–July 2013)
Director of Marketing & Communications
(September 2008–July 2011)
Director of Marketing
(June 2005–August 2008)
HOBO Creative . Ketchum, Idaho
Collaborating with nonprofit organizations to create compelling design solutions across various mediums, including print, digital, and web, maintaining brand integrity. Develop and present creative concepts and incorporate client feedback to refine designs. Manage multiple projects simultaneously, ensuring timely delivery while upholding quality standards. Ensure each project accurately reflects the client’s brand and communicates its message
effectively.
Sun Valley Museum of Art . Sun Valley, Idaho
Led the creative development and management of SVMoA’s visual brand, including a comprehensive rebrand launch and 50th anniversary celebration, ensuring consistency and quality across all channels from conception to completion. Developed and executed strategic marketing, design initiatives and storytelling to enhance brand visibility, drive participation and community engagement.
Rainy Day Designs . Carbondale, Colorado
Provided graphic design and production services for a fast-paced, collaborative graphic arts studio for a diverse range of clients requiring a wide variety of print and digital materials.
Anderson Ranch Arts Center . Snowmass Village, Colorado
Developed and implemented a comprehensive marketing plan for a non-profit visual arts organization, oversaw budget, media, and production schedules while handling content creation, and print and digital assets. Produced all marketing materials and external communications to enhance program awareness, drive attendance, and support fundraising efforts.
BJ Adams & Company Real Estate . Aspen/Snowmass Village, Colorado
Managed and executed the marketing strategy, produced essential marketing materials for the BJAC brand and property listings, including ads, brochures, and digital content, and led the marketing efforts for the opening of a new Aspen office, managing a team and meeting tight deadlines in a dynamic environment.
